The Importance of Utilizing Online Job Posting Sites
Pew Research reports that 79 percent of job seekers utilize online resources to research and apply for jobs. A small investment of time in these hiring tools will go a long way to entice new job seekers and provide a place for them to readily find and easily apply for opportunities at your company.
“People like using online job posting sites because they can gain all kinds of information. They are able to view the job description, the average salary for that position, learn about the company culture, and apply for a job all in one place.”
-Justin Groom, General Manager, TrussWorks North LLC, Caldwell, Texas
Indeed
Across the board, Indeed is rated number one by review sites everywhere. With over 250 million job seekers and the fact that small businesses are able to utilize most of its free tools, Indeed could be an easy place to start. Indeed also allows past and present employees to leave reviews and list their salaries.
Glassdoor
Glassdoor is the equivalent to Yelp, allowing more detailed reviews than you can leave on Indeed, and is a job seekerʼs paradise. It allows anyone to see and leave reviews of the company – including salaries, the interview process, ratings on company culture, work/life balance, benefits, CEO approval, etc. – and lets them apply if they like what they see.
Out of all the social media sites, LinkedIn seems to be the front runner for attracting quality candidates. Posting jobs on social media sites allows you more exposure than some of the other options.
Posting jobs on Facebook is a good option when looking for production workers. Ask your current employees to share the job posting and this will increase your chances of success.
Snagajob
Snagajob is a great way to look for production employees because it is a job posting site specifically for hourly workers.
ZipRecruiter
ZipRecruiter uses AI (artificial intelligence) to match job seekers and employers.
Best Way to Frame Career Opportunities Page
SBCA members can log in here to post open job positions that are then displayed on the Best Way to Frame website. Workforce development efforts on the association’s social media platform called the #BeEssential campaign push readers to this page.
Additional Resources:
Top Tips for Writing a Good Job Listing:
- Clear Position Name: Be as simplistic as possible. This will increase your searchability (the ability to show up in a search). Examples: Truss Assembler, Truss Production, Truss Designer, Building Component Designer, etc.
- Be Clear: Clearly state the position’s responsibilities, requirements, benefits, and compensation.
- Let Your Company Shine: You can choose a candidate but they have to choose your company, too. Tell and show them why working at your company will improve their life.
- Be Realistic: Don’t require an entry level position to have five years of experience.